Over a long period of time, the exterior of your commercial building can be subjected to all kinds of abuse and degradation. Rainstorms, hail, and even the harsh rays of the sun can act to deteriorate your building’s outside surface. If you’re situated in a major city, there could also be smog or pollution to contend with, and a dingy film can settle on the exterior to make it lose its natural appeal. That’s why periodically it might be highly beneficial for you to carry out an exterior building painting to refresh the exterior, and to restore the natural appeal it had after its initial construction.
New Paint Provides a Better Perception of your Business
When you have your building’s exterior painted, it will give passersby and potential customers a much better impression of your business. If the same people were to see a dingy-looking building which looks old and decrepit, they would probably be inclined to avoid it. On the other hand, a fresh coat of paint can do wonders for providing a good first impression of your business, so that potential customers will want to actually come inside and make a purchase. You never get a second chance to make a good first impression.
Attract New Traffic for your Business
You can actually use that fresh painting to drive new traffic to your business. Potential clients will have a much higher estimation of your business potential when they see a sparkling clean and attractive exterior on your commercial building. This can achieve a very inviting look, and it can appeal to all kinds of new customers who might otherwise have gone to one of your competitors.
Make a Fresh Start with a Fresh Coat of Paint
If your business has been just treading water in recent months, and you would really like to inject some life into the business, you might want to start by adding a fresh coat of paint on the exterior. This is a great way to change the attitude of your customers as well as your employees, and it can go a long way toward having them think about your business in a new light.
Boost Employee Productivity with the Best Paint Colors
Numerous studies have shown that colors can have a major impact on morale, mood, and even productivity, so you shouldn’t underestimate the power of color psychology. By choosing just the right color to paint your building’s exterior, you can not only create a stronger business image, but you can seriously impact the mood of your employees. When employees have better morale, that generally translates to higher productivity, and all that works to your benefit. For instance, red has a tendency to increase energy level, blue is known for facilitating better concentration and intellectual stimulation, and green instills a sense of reassurance and calm. Whatever kind of mood you would like to convey to your employees, that’s the color you should use to paint the exterior, and achieve the desired impact on your workers.
A Commercial Exterior Re-Paint Can Increase your Property Value
If you expect to move on to a bigger and better location a few years down the road, you might want to consider increasing your property value right now, by having a professionally-done commercial painting. When your building looks much better, it will have that much more appeal to a prospective buyer, and you can expect to achieve a higher resale value on your commercial building.